5 ways Generative AI is poised to transform B2B sales operations for telcos like you... and your competitors.
According to the most recent State of Sales report from Salesforce, salespeople spend just 28% of their day on actual selling. The remaining 72% is eaten up by planning, preparation and administrative tasks.
This is wasteful.
Any tools that can tip that ratio in favor of profitable activity should be embraced — especially as telcos scramble to inject more innovation, more customer-centric services and greater speed into their operations.
This is where Generative AI enters the picture.
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Brendan O'Rourke, CIO
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Marvin Walstra, Manager of Back Office Systems Support
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